About a decade ago, the Guardian asked IBM Vice President of Marketing ... on visual branding, such as logos, color schemes and imagery to reinforce brand recognition. Remember to craft messages ...

Instead, use your fixed stylistic assets and flexible emotional assets to create coherence, two things we lovingly refer to ...

Find out which blue logos won the most memorable and impactful. See which brands dominate with their iconic blue symbols and learn their history. The Top 10 Most Recognisable Blue Logos in the World ...

These logos have not only achieved widespread recognition but have ... of the horizontal bars conveys the stability and professionalism associated with the IBM brand. The modern, sans-serif typeface ...

Today, Goodwill® and Reju™ announced that, in collaboration with WM, they have aligned on initial plans to pursue a ...

From Artists And Designers To AI Content With AI taking over the tech industry, this is both an opportunity and a threat for most of the established players. On one hand, it can boost productivity, ...

IBM (NYSE: IBM) released a new report called AI in Action that highlights artificial intelligence strategies of businesses ...

Ferrari (IT:RACE) has released an update. Ferrari has announced a multiyear partnership with IBM, set to begin in January 2025, making IBM a ...

Mr Cullen succeeds Deborah Threadgold, who has been promoted to a new role as Vice President of Cross-Brand Technology Sales, IBM UK & Ireland. IBM has had a presence in Ireland for more than 65 ...

Cullen succeeds Deborah Threadgold, who has been promoted to a new role as vice-president of cross-brand technology sales. Tech giant IBM has appointed Nathan Cullen as its new country general ...

A security gap apparently existed for years in various versions of the "IBM Business Automation Workflow" due to an outdated Javascript library. IBM has now fixed this and advises users to update.