The company is studying existing products from competitors like Snap and Meta to understand consumer preferences. While Apple ...

Apple is secretly exploring the smart glasses market, according to Bloomberg's Mark Gurman. The company has reportedly signed ...

Gurman says five years is the minimum before Apple is able to create a “true AR” set of smart glasses that meets its ...

Meta 's Orion AR glasses may still be in the prototype stage, but they've already managed to pull off something few other mixed reality headgear devices have been able to do. This is the first time in ...

The best smart glasses are starting to step up to the Apple Vision Pro by bringing spatial computing elements to the table.

Snap recently unveiled its latest Spectacles AR glasses, Spectacles ’24. They appear to represent a significant upgrade from previous developer models, featuring a see-through design ...

Apple’s smart glasses, in early development, promise AR comfort and innovation but are at least 5 years away. Apple's goal: a seamless, standalone AR experience.

Apple has launched an initiative named Atlas to conduct internal surveys of smart glasses available in the market.

Apple (AAPL) has begun an internal study of smart glasses currently on the market, hinting at the iPhone maker's plans to ...

Caitlin Kalinowski is leaving Meta. She led the team behind Orion, the holographic glasses. Her expertise is now moving to ...

Apple is exploring a push into smart glasses with an internal study of products currently on the market, setting the stage ...

Apple is reportedly gearing up to expand its product lineup with smart glasses, entering a category that's seen growing ...