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IBM, meanwhile, is cutting 58 San Francisco workers. The New York company has not said how many total employees it plans to ...

The 'crazy' story behind Nike's iconic 'Swoosh' logo is making people relieved there's 'a happy ending'. There's no doubt ...

The company has already changed its signage at its headquarters in Radnor and has begun the rebranding process at Lincoln ...

F rom the 1920s to the 2020s, we choose iconic fonts that reflect each decade and ask the experts why they worked. Whether or ...

this new PARAMOUNT logo won’t stick around for long It does seem like Pentagram put a good bit of thought into this, coming ...

Project, an employee-owned alliance of creative agencies, has acquired its first international full service creative agency, MNSTR, marking a significant milestone in extending cross-Atlantic work for ...

In choosing a brand name that will have a positive impact on your brand identity, it’s wise to take the time to understand ...

As Riske Betten, B2C/product director at Mediahuis Netherlands, told us at a recent summit: Your brand is whatever consumers ...

Ahead of his Lifetime Achievement Award at Uproxx’s Sound + Vision Event, the prolific designer breaks down his legendary ...

We speak to experts in the field of typography to learn how the right type can be the making of a brand — or its undoing.