“Transformers enjoy such popularity, in part, because Hasbro has used tried-and-true marketing methods — the multimedia ...

Mattel has some wicked problems after a packaging error occurred with the upcoming movie's collectible dolls. "Wicked" dolls ...

The URL on the "Wicked" dolls just says "wicked," which brings up an age verification message and some extremely explicit ...

Toy company Mattel is pulling its line of "Wicked" dolls from ... The film recounts the previously untold story of the ...

Mattel has apologized for the adult website link mistakenly used in its "Wicked" doll packaging and is pulling them from shelves and online stores.

Have an innovative idea to share the story of modern dairy? A dairy exhibit or project that needs updating? A youth education ...

Toy manufacturer Mattel has apologized after mistakenly printing the web address of a pornographic site on the packaging of its newly launched “Wicked” dolls.

Visitors can look forward to new attractions, including 13 animated displays in the Holiday Toy Trains exhibit ... Saturday, ...

Today, these windows are more than decoration; they are icons of retail theatre, merging artistry, storytelling and sheer spectacle to bring the magic of the season ...

Steve Jobs was more than just a godsend for Pixar and Disney. His influence as a visionary leader and intelligent mind paved ...

Toy Story is a CGI animated media franchise created by Pixar and distributed by Walt Disney Pictures. The franchise is based on the anthropomorphic concept that all toys, unknown to humans ...

ROCHESTER, N.Y. -- My Little Pony finally made it to the winner's circle. After years as an also-ran, the pastel-colored ...