Blizzard, Diablo
Blizzard accidentally revealed how much Diablo 4 microtransactions contributed to the RPG’s sales before hiding it
Video game developers are often cagey about how much money their projects bring in, but Blizzard actually shared in-depth details about Diablo 4 revenue. On accident. Before deleting it (thanks, GamePressure).
Blizzard Has Reportedly Earned $150 Million From Diablo IV Microtransactions
Diablo IV launched back in June 2023 and in just five days has pulled in a whopping $666 million for Blizzard. The dungeon crawler is continuing to receive robust post-launch support from the developer, with the next expansion, Vessel of Hatred, arriving on October 8.
Diablo 4 has made $1 billion and counting for Blizzard, and a huge chunk of that comes from devilish microtransactions
According to what Froeschke wrote (his profile has since been taken down), Diablo 4 has made over $1 billion in all-time revenue since its launch in early June last year. Of that, a sizable $150 million has some from microtransaction purchases on in-game shop items like weapon skins, armor sets, and other premium cosmetics.
Blizzard has reportedly generated $150 million from microtransactions in Diablo 4
Blizzard has reportedly generated $150 million from microtransactions in Diablo 4. According to Eurogamer, since its release in June 2023, Diablo 4 is said to have earned Blizzard approximately $150 million from in-game microtransactions.
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